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E‑MAIL’S DARK SIDE

November 19, 2010 by RDesprez 2 Comments

Most of us are total­ly hooked on e‑mail. We couldn’t imag­ine life with­out it. If my Out­look isn’t flash­ing a pre­view of my lat­est e‑mail, my iPhone is buzzing.

I came across a real­ly inter­est­ing arti­cle on e‑mail titled, “E‑mail’s Dark Side: 10 Psy­chol­o­gy Stud­ies.” Some inter­est­ing find­ings include:

You check more than you think. Accord­ing to this study, par­tic­i­pants claim to check their e‑mails, on aver­age, once an hour. “How­ev­er, when the researchers spied on them, it turned out they checked their e‑mail every five min­utes.” I don’t know that I’m check­ing it that fre­quent­ly but it’s cer­tain­ly more than once an hour.

E‑mail eats a quar­ter of the work­ing day. Researchers found that “this is because peo­ple are not just using e‑mail to com­mu­ni­cate, they are also using it as a way of track­ing tasks.” I guess I fall in that camp: Every day I cre­ate a task list for myself in Out­look and check it through­out the day to mon­i­tor if I’m on track.

It takes 64 sec­onds to recov­er from an e‑mail. Par­tic­i­pants took about a minute to recov­er their train of thought after an interruption.

Low rap­port when using e‑mail. My boss com­plains that no one uses the phone any­more. She has a point. Researchers found that “even a sin­gle tele­phone call can cre­ate enough good feel­ing between the par­ties to bridge the rap­port gap.”

Here’s one of my pet peeves—delivering sen­si­tive news by e‑mail. Occa­sion­al­ly, a col­league decides to deliv­er unpleas­ant news that could be upset­ting using e‑mail. To make mat­ters worse, they “cc” a bunch of peo­ple on the e‑mail. Is it too much to ask to deliv­er the infor­ma­tion in per­son in a some­what sen­si­tive way? On a relat­ed note, one of the stud­ies notes that “peo­ple tend to be more neg­a­tive in e‑mail.”

Check out the study (exter­nal link).

Filed Under: Online Reading, Robert Desprez | Vancouver technical writer | Blog, Technology Tagged With: disadvantages, distractions, downsides of e-mail

COMMUNICATING TO AN ILLITERATE AUDIENCE

January 16, 2010 by RDesprez 3 Comments

With such high lev­els of func­tion­al illit­er­a­cy in North America—some esti­mates peg the num­ber at about 42 per­cent of the total population—what impli­ca­tions do num­bers like this have on pro­fes­sion­al communicators?

In his book Empire of Illu­sion, author Chris Hedges shares some star­tling sta­tis­tics about illit­er­a­cy in Cana­da and the U.S:

  • About 27 mil­lion Amer­i­cans are unable to read well enough to com­plete a job appli­ca­tion, and 30 mil­lion can’t read a sim­ple sen­tence. There are some 50 mil­lion peo­ple who read at a fourth- or fifth-grade lev­el. Near­ly a third of the nation’s pop­u­la­tion is illit­er­ate or bare­ly literate.
  • A third of high-school grad­u­ates nev­er read anoth­er book in their lives, and nei­ther do 42 per­cent of uni­ver­si­ty grads.
  • In 2007, 80 per­cent of the fam­i­lies in the U.S. didn’t buy or read a book.
  • Cana­da has an illit­er­ate and semi­lit­er­ate pop­u­la­tion esti­mat­ed at 42 per­cent of the whole, a pro­por­tion that mir­rors that of the U.S.

Giv­en these sta­tis­tics, does it always make sense to churn out book-cen­tric user guides and help systems?

As always, it depends on your audi­ence. But I believe that writ­ers will need to embrace oth­er tech­nolo­gies to con­vey mes­sages. Some ideas:

  • Using sites like Twit­ter to com­mu­ni­cate key mes­sages in 140 char­ac­ters or less.
  • Cre­at­ing how-to demon­stra­tions and videos with voiceovers may become the norm.
  • Deliv­er­ing Pod­casts for explain­ing some prod­ucts and concepts.
  • Tak­ing advan­tage of social media sites to fos­ter dia­log with customers.
  • Writ­ing con­tent for a three-inch screen, as con­sumers con­tin­ue to snap-up smart phones, such as Black­ber­rys and iPhones.

Filed Under: Online Reading, Online Writing Tagged With: illiteracy, online writing, technical writing

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About Robert Desprez

I have worked as a Vancouver technical writer for more than 20 years, working at some of British Columbia's largest high-tech firms. I have served in leadership positions for the Society for Technical Communication and have worked as a writing instructor at Vancouver's Simon Fraser University.

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Vancouver Technical Writer. Former Instructor at Simon Fraser University. Dog Lover. Coffee Drinker. Tennis and Piano Player.

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About Me

Robert Desprez I have worked as a Vancouver technical writer for more than 20 years, working at Kodak, Boeing, Teck Resources, and FortisBC. In addition, I have worked as a writing instructor at Simon Fraser University in Vancouver.

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North Van­cou­ver, British Columbia
Canada
Phone: 604–836-4290

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